"From Pop Princess to Box-Office Queen"

edited 11:07AM in Special Features
S Magazine March 2009 - by Wilson Lee Flores"From Pop Princess to Box-Office Queen" (by Wilson Lee Flores, S Magazine, March 2009 issue):

It's no longer just the pop music scene that Sarah Geronimo is conquering. The Philippines' biggest movie theater chain, SM Cinemas, confirmed "Pop Princess" Sarah Geronimo's phenomenal mulit-media superstardom when its officials on Feb. 18 conferred on her the title "Box-Office Queen" at the SMX Convention Center. Also awarded "Box-Office King" was her "A Very Special Love" co-star John Lloyd Cruz. Sarah surpassed comedian Ai Ai de las Alas as the country's undisputed box-office champion.

Was it a coincidence that after we, the editorial team of S Magazine, told Ever Bilena Cosmetics founder Dioceldo "Deo" Sy that our recent December-January issue was surprisingly sold out in only two weeks due to our cover story on Sarah Geronimo as "the next Suprstar," he later signed her up and announced Sarah as the new celebrity endorser of their Careline cosmetics for teens and younger girls?

Deo Sy and his wife Kite launched the 20-year-old singing and acting phenomenon Sarah Asher Tua Geronimo as Careline's new face last February at a festive dinner bash in Annabelle's Restaurant in Quezon City. Sarah wowed the guests with her lively rendition of Beyonce's songs and other musical numbers, with the overflow crowd of media guests clamoring for more and Sarah graciously obliging.

Sarah told S Magazine that she is excited over her next film with John Lloyd Cruz scheduled for realease on Feb. 25, "You Changed My Life." It's the post-Valentine sequel to their 2008 mega-hit romantic comedy "A Very Special Love." Up to Valentine week, her mother told S that Sarah was still busy shooting this much-awaited sequel.

Right after the premiere, Sarah will embark on a grand US concert tour through March and April that will take her to Guam, Hawaii, Texas, California, the West Coast cities of San Francisco, Los Angeles and Las Vegas and to East Coast cities like Washington, DC and Chicago.

Showbiz crushes

In "You Changed My Life," Sarah Geronimo reprises her role as the innocent and loyal editorial assistant Laida Magtalas from a simple family who has a crush on John Lloyd Cruz as her hot-tempered boss, Miggy Montenegro, of a prominent family. Miggy is the temperamental editor in chief of a glossy magazine.

In real life, Sarah Geronimo also has an inspiring Cinderella story, coming from a humble family in Santa Cruz district of Manila. She gained national prominence by winning a singing contest on TV at age 14 which gave her a million pesos cash and a recording contract with Viva.

Geronimo prefers a simple lifestyle. She candidly revealed to Kris Aquino on "The Buzz" talk show that she isn't sophisticated in fashion sense, that she prefers T-shirts and jeans. However, her mother Divine Geronimo would often tell her to dress up more fashionably, reminding her that she's already an actress.

In addition to the duo of Sarah and John Lloyd, young actor Rayver Cruz joins the sequel as Raymond "Mackoy" Montenegro. The tabloid press and TV shows have already started romantically linking Rayver to Sarah.

Sarah admitted having developed a crush on John Lloyd Cruz due to his good looks, special kindness to her and professionalism. She said her other crush and hopefully, her next movie co-star, is actor Piolo Pascual.

Martin Nievera told S Magazine in an interview that he was totally riveted watching Sarah's first film on DVD during a ride from Pampanga to Alabang, and that he was almost shouting for the romantic duo to lock lips already. However, the delightful and well-crafted movie ended without even a kiss and yet Martin said he loved the flick so much for being innocent, wholesome and really romantic.

Talented Star

Both Martin and his ex-wife, "Concert Queen" Pops Fernandez, separately told S Magazine that they belive Sarah is the most talented star among the young generation in Philippine showbiz, calling her "amazing." Martin related that once, after a versatile rock-music performance in their ASAP show on ABS-CBN 2, he had approached Sarah's mother Divine to ask: "Is there anything which Sarah cannot do?"

Philippine industry leaders also told S Magazine that "A Very Special Love," a joint-venture between Star Cinema and Viva Films, was the surprise box-office hit of 2008. It is reputedly the fourth highest-grossing Filipino movie of all time--grossing a reported P180 million during its eight-week run nationwide.

Warner Brothers Philippines president Francis Soliven noted, "A Very Special Love" even surpassed the box-office sales of many Hollywood blockbusters of 2008 such as 'Iron Man' and others."

Deo Sy of Ever Bilena and Careline Cosmetics told S Magazine: "We are very proud and privileged to have her as our new celebrity endorser, because like Sarah, the Careline brand is hip, fashionable, trendy, popular and, most of all, has superior standards of excellence. We believe Sarah Geronimo, who is the hottest young star today, will have a very long and ever more productive career."
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Comments

  • edited 11:07AM
    ashtin wrote on Apr 15 2009, 05:57 PM:
    "From Pop Princess to Box-Office Queen" (by Wilson Lee Flores, S Magazine, March 2009 issue):

    It's no longer just the pop music scene that Sarah Geronimo is conquering. The Philippines' biggest movie theater chain, SM Cinemas, confirmed "Pop Princess" Sarah Geronimo's phenomenal mulit-media superstardom when its officials on Feb. 18 conferred on her the title "Box-Office Queen" at the SMX Convention Center. Also awarded "Box-Office King" was her "A Very Special Love" co-star John Lloyd Cruz. Sarah surpassed comedian Ai Ai de las Alas as the country's undisputed box-office champion.

    Was it a coincidence that after we, the editorial team of S Magazine, told Ever Bilena Cosmetics founder Dioceldo "Deo" Sy that our recent December-January issue was surprisingly sold out in only two weeks due to our cover story on Sarah Geronimo as "the next Suprstar," he later signed her up and announced Sarah as the new celebrity endorser of their Careline cosmetics for teens and younger girls?

    Deo Sy and his wife Kite launched the 20-year-old singing and acting phenomenon Sarah Asher Tua Geronimo as Careline's new face last February at a festive dinner bash in Annabelle's Restaurant in Quezon City. Sarah wowed the guests with her lively rendition of Beyonce's songs and other musical numbers, with the overflow crowd of media guests clamoring for more and Sarah graciously obliging.

    Sarah told S Magazine that she is excited over her next film with John Lloyd Cruz scheduled for realease on Feb. 25, "You Changed My Life." It's the post-Valentine sequel to their 2008 mega-hit romantic comedy "A Very Special Love." Up to Valentine week, her mother told S that Sarah was still busy shooting this much-awaited sequel.

    Right after the premiere, Sarah will embark on a grand US concert tour through March and April that will take her to Guam, Hawaii, Texas, California, the West Coast cities of San Francisco, Los Angeles and Las Vegas and to East Coast cities like Washington, DC and Chicago.

    Showbiz crushes

    In "You Changed My Life," Sarah Geronimo reprises her role as the innocent and loyal editorial assistant Laida Magtalas from a simple family who has a crush on John Lloyd Cruz as her hot-tempered boss, Miggy Montenegro, of a prominent family. Miggy is the temperamental editor in chief of a glossy magazine.

    In real life, Sarah Geronimo also has an inspiring Cinderella story, coming from a humble family in Santa Cruz district of Manila. She gained national prominence by winning a singing contest on TV at age 14 which gave her a million pesos cash and a recording contract with Viva.

    Geronimo prefers a simple lifestyle. She candidly revealed to Kris Aquino on "The Buzz" talk show that she isn't sophisticated in fashion sense, that she prefers T-shirts and jeans. However, her mother Divine Geronimo would often tell her to dress up more fashionably, reminding her that she's already an actress.

    In addition to the duo of Sarah and John Lloyd, young actor Rayver Cruz joins the sequel as Raymond "Mackoy" Montenegro. The tabloid press and TV shows have already started romantically linking Rayver to Sarah.

    Sarah admitted having developed a crush on John Lloyd Cruz due to his good looks, special kindness to her and professionalism. She said her other crush and hopefully, her next movie co-star, is actor Piolo Pascual.

    Martin Nievera told S Magazine in an interview that he was totally riveted watching Sarah's first film on DVD during a ride from Pampanga to Alabang, and that he was almost shouting for the romantic duo to lock lips already. However, the delightful and well-crafted movie ended without even a kiss and yet Martin said he loved the flick so much for being innocent, wholesome and really romantic.

    Talented Star

    Both Martin and his ex-wife, "Concert Queen" Pops Fernandez, separately told S Magazine that they belive Sarah is the most talented star among the young generation in Philippine showbiz, calling her "amazing." Martin related that once, after a versatile rock-music performance in their ASAP show on ABS-CBN 2, he had approached Sarah's mother Divine to ask: "Is there anything which Sarah cannot do?"

    Philippine industry leaders also told S Magazine that "A Very Special Love," a joint-venture between Star Cinema and Viva Films, was the surprise box-office hit of 2008. It is reputedly the fourth highest-grossing Filipino movie of all time--grossing a reported P180 million during its eight-week run nationwide.

    Warner Brothers Philippines president Francis Soliven noted, "A Very Special Love" even surpassed the box-office sales of many Hollywood blockbusters of 2008 such as 'Iron Man' and others."

    Deo Sy of Ever Bilena and Careline Cosmetics told S Magazine: "We are very proud and privileged to have her as our new celebrity endorser, because like Sarah, the Careline brand is hip, fashionable, trendy, popular and, most of all, has superior standards of excellence. We believe Sarah Geronimo, who is the hottest young star today, will have a very long and ever more productive career."

    clapping.gif wala ng iba pa!!!!!

    she's the ONE!!!!!!

    tnx for sharing
  • edited 11:07AM
    Both Martin and his ex-wife, "Concert Queen" Pops Fernandez, separately told S Magazine that they belive Sarah is the most talented star among the young generation in Philippine showbiz, calling her "amazing." Martin related that once, after a versatile rock-music performance in their ASAP show on ABS-CBN 2, he had approached Sarah's mother Divine to ask: "Is there anything which Sarah cannot do?"

    I love it!! grabe talaga, iba ka talaga Sarah!!!
    thanks to Martin and Pops for admiring our Princess.

    btw, thanks for sharing!
  • edited 11:07AM
    Sarah is now Philippines' Superstar! Period.
  • AshYeLLowAshYeLLow Popster
    edited 11:07AM
    well-written article. sleazy.gif

    thank you for sharing. smile.gif
  • edited 11:07AM
    great article! thanks for sharing my fwend! sleazy.gif

    Sarah is THE ONE! even the King & Queen of the Philippine Concert Scene praised Sarah.....Saan ka pa? smile.gif
  • edited 11:07AM
    Both Martin and his ex-wife, "Concert Queen" Pops Fernandez, separately told S Magazine that they belive Sarah is the most talented star among the young generation in Philippine showbiz, calling her "amazing." Martin related that once, after a versatile rock-music performance in their ASAP show on ABS-CBN 2, he had approached Sarah's mother Divine to ask: "Is there anything which Sarah cannot do?"

    o ha o ha! iba talaga ang power ni bebe! partida concert king & queen na-amazed din sa kanya.. pambihira talaga! clapping.gif
  • edited 11:07AM
    wowwww 5.jpg SARAH is THE ONE,,, thanks for sharing
  • edited 11:07AM
    ashtin wrote on Apr 15 2009, 05:57 PM:
    She candidly revealed to Kris Aquino on "The Buzz" talk show that she isn't sophisticated in fashion sense, that she prefers T-shirts and jeans.
    naturally perfect. [img]https://sarahgeronimo.com/uploads/ipb/style_emoticons/legacy/smile.gif thanks for the article.[/img]
  • edited 11:07AM
    Ang sarap-sarap basahin.

    thanks for sharing ashtin.
  • edited 11:07AM
    Sa isang prod number nila together, diba sinabi ni Martin na si Sarah ang paborito nyang singer (if not one of his favorites)?
  • tita cristytita cristy Popster
    edited 11:07AM
    Sayang, this article in S magazine was written before the showing of YOU CHANGED MY LIFE. Siguro kung after i.e. may figures (gross income)na phenomenom talaga like in 3 days P50M, in 5 days P107M (P27M nung 1st saturday and P30M nung first sunday showing). Then after 5 weeks P221M and if not for the showing of T2 baka nga umabot ng P250M. Maybe this article will be written so many superlatives na papuri to our BEBE SARAH, imagine ALL-TIME HIGHEST GROSSING FILM IN PHILIPPINE MOVIES ang YCML.

    Tnx Ashtin for sharing, ang sipag mo talaga.
  • edited 11:07AM
    the one worship.gif

    thanks for sharing ashtin!
  • edited 11:07AM
    woohoo... unique talaga si sarah..!!

    thanks..!
  • edited 11:07AM
    wow....the one talaga si Sarah..!!!
    tnx for sharing po..!!
  • edited 11:07AM
    thanks for sharing!
  • edited 11:07AM
    ,tnx po for sharin'!!!

    just keep on supporting
    sarah geronimo!!



    kung gusto nio po ng copy ng BEBE KO ringtone, you can check this link http://www.symbianize.com/showthread.php?t=102946
    yan po share ko lng..


    _more blessings for our popstar princess, multi-talented idol and
    the newly BOX OFFICE QUEEN of this generation. . .
    ms. sarah geronimo!!!_



    -keepsafe everyone-

    __gb__
  • edited 11:07AM
    Thanks ashtin for sharing.

    I'm so proud to be an avid fan of our bebe Sarah....kahanga-hanga
    talaga siya.....nag-iisa talaga ang ating Pop Superstar Princess & BOQ!!!
  • edited 11:07AM
    SARAH IS THE ONE!!
  • edited 11:07AM
    nice article!.,halatang like na like siya ni martin!.,
  • edited 11:07AM
    Love the article! spoton.gif

    Thanks for sharing.
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